Hyperfibre awareness campaign – creative update
This creative pack includes visuals of the final Hyperfibre campaign assets and is a follow-up to the initial campaign launch details provided on 1 November 2023.
‘Own the internet’ is the headline of our new Hyperfibre awareness campaign, which is currently live.
We have a mix of consumer and business headlines in-market, running until mid-December (16 December 2023).
Where you will see it
The sole campaign channel is the Meta (Facebook) platform. Through a broad reach approach, the aim is to raise the awareness of Hyperfibre and help generate future demand.
Creative examples
There are various creative formats including static posts, animated posts and carousels covering a variety of different headlines across both consumer and business (please note, these are low-res images included).
Static image examples - consumer messaging:
Static image examples – business messaging:
Post examples
Video animation examples:
These are animated versions of the static headlines.
Landing page: www.chorus.co.nz/broadband/hyperfibre
All assets will click-through to a dedicated Hyperfibre campaign landing page. This page serves a function to understand what Hyperfibre products a person is interested in – either Home Hyperfibre, Small Business Hyperfibre or Business Hyperfibre. And allows them to continue the journey which suits them to find out more about the individual products.
Contact
For any queries, please contact your account team or Zoe Brady.