Market Development Fund: New Hyperfibre marketing opportunity
Thank you to those who participated in the recent Hyperfibre Marketing Development Fund (MDF) round. Your support and feedback have been invaluable in shaping the focus of our next MDF funding round.
The opportunity in this round is focused on supporting your acquisition and migration marketing activities for Hyperfibre aimed at early adopter businesses and consumers.
Below are the details for the available funding.
Marketing Development Fund
Funding is available for Hyperfibre marketing activities between 18 September to 11 December 2023.
To be eligible:
- You need to be set-up to sell and market Hyperfibre
- You must have a solus Hyperfibre landing page where customers can learn about Hyperfibre.
- All activity must be solus Hyperfibre and can’t include the promotion of any other products.
- Funding is only available for activities in Chorus fibre areas.
See the terms and conditions for all eligibility and other applicable terms.
Funding opportunity
Hyperfibre targeted promotion
- You can apply for a contribution of up to $40,000 to assist in marketing Hyperfibre in Chorus fibre areas.
- What this means is that we’ll match your eligible marketing activity spend between 18 September to 11 December 2023, dollar-for-dollar up to $40,000 per provider.
- Eligible activities include:
- ATL & BTL media (media only);
- Social media promotion;
- Direct mail, door-to-door activity and telesales;
- Customer events and promotional material.
All funding is subject to prior approval of the detail of the eligible activities.
How to apply:
The application for funding of these activities must be made before 30 November 2023. Please read the full terms and conditions, then complete, sign and send your application form to MDF by the dates detailed above.
If you have any questions in relation to the Hyperfibre MDF please contact your Chorus account manager or email MDF.
Looking to migrate your Gig base to Hyperfibre. Keep an eye out for details of a further customer migration MDF opportunity coming up.