Round 2 of the Market Development Fund is open with $500,000 available to support your business and consumer fibre activities
Thanks to all those that participated in the Market Development Fund (MDF) for round 1, we had 7 applications and invested over $450,000 in their fibre marketing activities.
The majority of the applications were for ‘Getting kiwis to ask for the ‘The fastest fibre’ & ‘Businesses need business-grade fibre.’ so we have brought these back for this round.
Just a reminder, each round has a range of opportunities that are eligible for funding. So, you can apply for more than one, but you cannot apply for the same opportunity more than once within the funding round.
Round 2 opportunities
Opportunities |
Funding criteria |
Getting kiwis to ask for the ‘The fastest fibre’ |
You can apply for a contribution of up to $50,000 to assist you with promoting gig-speed plans using the term ‘the fastest fibre’ in your advertising.
|
Businesses need business-grade fibre |
You can apply for a contribution of up to $50,000 to assist you with marketing and educating businesses on the need for business grade fibre.
|
Launching Hyperfibre |
You can apply for a contribution of up to $20,000 to assist with owned channel updates and marketing associated with launching your Hyperfibre product to market.
|
Bulk installs initiative marketing activity |
You can apply for funding to cover the full amount of travel costs associated with participating in the bulk installs initiative ‘market days’.
Funded activity includes: travel costs including flights, rental car and accommodation and collateral production. Participation in this activity extends beyond the end date of this funding round. Please take note of required dates in the terms. |
Next steps
Get in touch with Kate Murchison - kate.murchison@chorus.co.nz to join in.