Get your customers up to speed with up to $30,000 available via the Market Development Fund.

$250,000 is available to support fibre marketing activity supporting existing base speed upgrades and targeted activity to 65+ audiences. Eligible advertising will need to run between 01 April and 30 June 2019. 

We will match your media spend dollar-for-dollar up to the specified amounts for these two opportunities:

1. Increase your speed: supporting the upgrade of existing customers onto higher speed plans

• You can apply for a contribution of up to $20,000 to assist you with direct marketing to your existing fibre customer base promoting upgrades to 100Mbps fibre plans or above.
• We will support any direct to customer communications channels including but not limited to email, phone calls and direct mail.

2. 65+ targeted marketing: supporting marketing efforts to convert senior kiwis onto Chorus fibre

• You can apply for a contribution of up to $30,000 to assist you with marketing in Chorus fibre areas to consumers aged 65 and over.  
• Marketing activity needs to be specifically targeted to 65+ customers.

Supporting details

• Participation letter and full terms and conditions 
• Funding application form – Increase your speed 
• Funding application form – Older kiwi marketing

Next steps

• Applications open:          Monday, 25 March
• Applications close:          Friday, 26 April
• Advertising period:         01 April – 30 June 2019

See the full terms and conditions for details. 
 

All applications must be sent to MDF@chorus.co.nz
 

Please contact Kate Murchison for any questions.